Are European consumers switching from linear to VOD? What devices do they use? What are their viewing habits? And what are their attitudes to advertising on each platform?
This 2022 study presents the results of extensive research conducted across 10 European markets and translates these results into actionable opportunities for advertisers and brands — offering essential reading for anyone looking to reach today’s viewers
Watchthereplaynow
The New Life of the Living Room 2022
Discover exclusive insights into media consumption habits in European households
